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G.M/Chrysler merger talks

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Old 10-10-2008 | 09:24 PM
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Default G.M/Chrysler merger talks

N.Y. Times, 10-11-08

DETROIT — General Motors is in preliminary talks about a possible merger with Chrysler, a deal that could drastically remake the landscape of the auto industry by reducing the Big Three of Detroit automakers to the Big Two.

The talks between G.M. and Cerberus Capital Management, the private equity firm that owns Chrysler, began more than a month ago, and the negotiations are not certain to produce a deal. Two people close to the process said the chances of a merger were “50-50” as of Friday and would most likely still take weeks to work out.

A merger would be a historic event, with two of the most iconic names in American industry coming together to survive in an increasingly difficult environment. Both have roots dating back decades in Detroit and, with Ford, long dominated the auto industry — until Japanese and other foreign car makers began making inroads into the American market.

The auto industry is being pummeled from all sides — by high gas prices that have soured consumers on profitable S.U.V.’s, by a softening economy that has scared shoppers away from showrooms, and by tight credit that is making it difficult for willing buyers to obtain loans. Both G.M. and Chrysler have been struggling with product lineups that are out of sync with consumer demand for smaller, more fuel-efficient cars.

General Motors’ stock has fallen from more than $43 a share last year to less than $5, and it is burning through its cash hoard at a rapid rate. Chrysler, as a private company, no longer needs to report its finances.

The meetings between General Motors and Cerberus began more than a month ago, said people familiar with the discussions, and the companies have held several talks involving their most senior executives. Given that both G.M. and Chrysler are struggling, the two sides may determine a merger may not be in their best interests.

The exploratory talks have included debates over various calculations of the savings that would result from a merger, these people said, but neither side has yet to dig into each others’ private financial books and records.

At the same time, Cerberus is continuing to hold talks with other automakers including Nissan and Renault, said people familiar with the discussions. It is unclear at what stage those discussions have reached.

Speculation about a possible bankruptcy filing by G.M. has mounted in recent weeks because of the automaker’s dwindling cash reserves. The automaker had $21 billion in cash on hand at the end of the second quarter, but it was burning through more than $1 billion a month.

The credit rating firm Standard & Poor’s put G.M. on negative credit watch on Thursday.

But G.M. has said it is confident that it can increase its liquidity, and emphasized in a statement released Thursday that it was not considering a bankruptcy filing.

G.M. once commanded about 50 percent of the American vehicle market, but its share so far this year has fallen to 22 percent, according to the research firm Autodata. Chrysler had a market share of about 15 percent before its acquisition in 1998 by Daimler, but its share this year has dwindled to 11 percent.

How government and labor might react to a potential merger of G.M. and Chrysler is unclear. Antitrust questions could be raised, but political issues could be overshadowed by the precarious financial prospects of both automakers.

If G.M., the nation’s largest automaker, combined operations with Chrysler, the smallest of Detroit’s Big Three, they would create an auto giant that would surpass Japan’s Toyota Motor Company, which recently has been battling G.M. for bragging rights as the world’s largest automaker.

A G.M. spokesman declined to comment on any specific talks with Chrysler. “Without referencing this specific rumor, as we’ve often said G.M. officials routinely discuss issues of mutual interest with other automakers,” said the spokesman, Tony Cervone.

There was no immediate comment from Cerberus.

People briefed on the deal said the talks started as an exploration of possible joint venture opportunities between G.M. and Chrysler.

Cerberus acquired an 80.1 percent stake in Chrysler in August 2007 for $7.4 billion from the German automaker Daimler AG.

Under the terms of the deal being discussed, Cerberus would end up owning an unspecified equity stake in G.M.-Chrysler, people briefed on the talks said.

The ramifications of the merger would be enormous in the global auto industry. G.M. and Chrysler together would control more than 35 percent of the United States vehicle market, and be by far the dominant producer of pickup trucks, sport utility vehicles and minivans.

It would also marry such iconic American brands as G.M.’s Chevrolet and Cadillac with Chrysler’s Jeep and Dodge divisions.

However, the potential merger carries enormous risks. Both G.M. and Chrysler are struggling mightily in what is the worst market for vehicle sales in the United States in 15 years.

People close to the discussions said that if the prospective deal did not happen, Cerberus would probably look to Nissan and Renault.

But the marriage of G.M. and Chrysler has far more potential than hitching Chrysler to a foreign automaker. While G.M. and Chrysler may be hamstrung by labor contracts from cutting jobs, the two companies could combine dealers, product lines and advanced vehicle technology.

Bill Vlasic reported from Detroit and Andrew Ross Sorkin from New York. Michael J. de la Merced contributed reporting.

Old 10-10-2008 | 09:28 PM
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Default RE: G.M/Chrysler merget talks

Yea, I saw this earlier today. All I have to say is some of us got our Chrysler Dodge Challenger just in time. Maybe I'll mothball CRUSH!!..
Old 10-11-2008 | 03:33 AM
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Gee, Paladin, mothball Crush? How could we tell the difference? (Like I should talk. I've had mine since Sept. 20 and now have 442 miles on it. 300 of those miles came the first week, when I was on vacation.)
Old 10-11-2008 | 03:42 AM
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Default RE: G.M/Chrysler merget talks

I'm thinking it might be a good time to buy a second one, one to drive and one to save for later[:-]
Old 10-11-2008 | 08:19 AM
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Default RE: G.M/Chrysler merger talks

The automaker bailout is concerning, for that 150 Billion we probably could have brought all three companies. But, I'd rather have a merger btw these two than lose either of them. If it works out at least the Chrysler could finally have some really good interior design.

Old 10-11-2008 | 09:07 AM
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Default RE: G.M/Chrysler merger talks

I really hate the tought of a Chrysler/GM merger only because I have always been on the MOPAR side of things. It really is a sinking feeling, although on the other hand, if it can save both, then so be it. Better they survive than just fade away like Plymouth, AMC, Hudson, Nash, etc...
Old 10-11-2008 | 10:10 AM
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Will definately complicate the way I look at Mopar if there were a merger with GM... [&o]
Old 10-11-2008 | 11:12 AM
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Default RE: G.M/Chrysler merger talks

Personally, I hope Chrysler/Dodge become divisions of GM. I truly fear that if they don't, or at least don't merge with a foreign company, we very well could see the end of our beloved brands.
Old 10-11-2008 | 06:20 PM
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Default RE: G.M/Chrysler merger talks

Get ready, real soon you will be able to order your very own Challamaro!
Old 10-13-2008 | 10:27 PM
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Default RE: G.M/Chrysler merger talks

I don't see it being such a big thing to worry about. Streamline some of the duds and come out leaner and more efficient. With the way the economy going and with the upcoming Obama presidency giving away health insurance and making everything "fair and neighborly" for everyone, expect some lean times.



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