For those of you that are pissing and moaning about the dealers and there markup. I am not the owner of this store or any other store for that matter. If it was up to me every store in the nation would have one price for there cars and end the back and fourth over price/payment/trade. I don't make the rules! I do however have to compete with the market to maximize profits so I can keep my job and food on the table for my kids. We all have to make money and feed our family's mouths.
You bitch and bitch about salesmen but little do you realize that every last one of your sorry ass's work for a salesman. The owner of your company had to sell his product to someone right? That's right you work for a church, you don't think the man in the front speeking to everyone is not a salesman. He still has to sell himself to keep you coming back right? You talk about supply and demand? Look at this site, you people are making the demand and DCX is providing the supply. I can not believe some of the stupid shit I see on this web site! Who gives a horse's ass what the 1st song you are going to play or what your plate frame is going to say but us dealers are reading this shit and can clearly see the demand for our product. Then you walk in and try to put your hard earned money down for a car that doesn't even exist yet?

What does all of this tell us?
Sorry if you think we are all a bunch of dirty car salesman and some of us are. I have no problem showing my customers what my profit is on a vehicle as long as they ask. The store that I work for will have a mark up of $2999 that is it! Cause that is what is on every car on the lot. The Challenger will not be as flexible as most others but I am not here to rip anyone off by any means. I will however give you a little tip if you want the best deal on a new car, purchase on the last day of the month and have you financing in order.

One last thing, the Challenger is going to be built as the all new Wrangler Unlimited was as far as production. You will have a hard time finding this car on a lot for quite some time due to prodution #'s. They will build slowly to keep the demand high.