ORIGINAL; WhichOnesTheGas
long story short, whats my price range here? ive been saving up for a few years now to get this car but i keep hearing base is 50 but expect 70 ...i mean come on...id rather get a lexus. IMO
ORIGINAL; wallstreretman
Don't confuse the manufacturer/MSRP with the dealer/Mark-up. This is a supply and demand issue, welcome to the world of Capitalism!
.......
Who said base is $50,000? Base will be about the same as a Charger, with demand being crazy, DEALER MARK-UP may send the price as high as $70,000.
Note the words in caps!
ORIGINAL; RoswellGrey
And again, Senor Wall Street, that's when the wise individual lets the $70,000 Challengers sit until they magically become $31,000 Challengers. Capitalism, after all, is a two-way street.
ORIGINAL: cncpt2prod!
That Road and Track survey of new cars said $30K-$32K starting for the 5.7L and 6.1L...
I think these statements are right on. When the concept was out / touring for the last year+, all of the indications I saw / read / heard were for an
MSRP on the Challenger that was
comparable with the Charger. I'm planning on an R/T price coming in in the mid to high 30's with the options I want on it. The applicable "gas guzzler tax" will probably put it around the $40K US mark. I won't get one - regardless of what the dealerships do to drive up the price - simply to be the first to have one. I won't be gouged. I'll follow my personal financial plan and work within my budget - wait if necessary.
Ford Dealerships are having trouble getting rid of Shelby GT500's for MSRP + $20K now. The market has been saturated and those who HAD to have one regardless of the markup are becoming fewer and farther between. Bear in mind that the GT500 is still the only pony car currently available too. With the release of the Challenger and Camaro, the market will tilt (albeit only a bit at first) toward the consumer, who will be more able to bargain. Dealerships will wake up when prospective customers walk off the show room floor to go to the competitor's dealership for their muscle car because they wouldn't be gouged.
ORIGINAL: davecpa
Yes that is why they can afford to sell the challengers so cheap, because they got such a bargain on the company.
ORIGINAL: awsure
Huh? The company sold for this price because that's all it's worth. As painful as it is to admit Daimler dumped a lagging business unit because they had no confidence left in it. The real cost to Cerberus is not the purchase price but the cost to turn the ship around. They will FAR outspend that 7B over the next couple years.
I also agree with the basis of both of these statements. I could be making myself a target by saying this, but I think DCX had no solid business plan in place for Dodge Chrysler Jeep, and expected "market diversity" and a "customer base / loyalty" alone to sustain the Chrysler / Dodge / Jeep divisions. These divisions that DCX neglected and gave "trickle-down, obsolete and dated" (4-5 year old) technology actually needed the same "cutting edge" engineering they put into their Mercedes line to thrive and grow. So Mercedes was relegating their American divisions to a future like that of Plymouth. They drove those divisions into the ground and "dumped" them (at a huge financial loss) when they realized the proverbial horse had gotten too far out of the barn.
Now that Cerberus has the reigns, knowledge and insight into what they have and where they're starting from, and (supposedly) the expertise of people they've put in the appropriate positions, I think we'll see
in very short time what the future will bring for Chrysler LLC.
While Dave (WhichOnesTheGas) is a self admitted muscle car fan, most of us here are MOPAR fanatics and would like nothing more than to see Chrysler LLC rise to the top of the heap. Products like the Challenger will get them there [b]with the right mana