Chrysler's Nardelli vows to keep brands, maybe cut vehicles
Chrysler's Nardelli vows to keep brands, maybe cut vehicles
Filed under: Chrysler
Bob Nardelli, Chrysler LLC's new chief-exec and chairman, made it clear today in his first public speech that Chrysler, Dodge and Jeep are safe, but some of the products in the automaker's lineup may face the axe in the near future. Addressing the Automotive Press Association today, Nardelli talked about the future of Chrysler, its brands and the recent high-profile hires of Jim Press and Phil Murtaugh. Restructuring the ailing automaker will involve some tough decisions on the product front, and Nardelli made it clear that, "We have to look very hard at some of the product within those brands." We're hoping that the Jeep Compass is euthanized first. What say you?
Sounds like they are finally going to identify and focus on their "core values"!!