Industry Woes
It has been reported today in newspapers that "industry analysts are predicting a lackluster end to an already dismal year for automakers- likely the worst in nearly a decade."
Also, reported:
"U.S. auto sales, in 2007, fell to 16.1 million vehicles, the lowest volume since 1998. Industry watchers warn that the 2008 auto sales performance could be even weaker. In a nutshell, if consumers don't feel good about the world or employment is slipping, they tend to delay major expenditures, such as a new house or car, if possible.
Chrysler will likely see double-digit drops in December, particularly since the automaker's sales shot up 48% last December thanks to brisk sales of the Chrysler Sebring and 300 sedans."
I think that this situation is favorable for the Challenger. Just like the 2006 sales of the Sebring and Chrysler 300, Dodge will be looking to improve its bottom line by producing its current "hot" car in large quantities. This will, hopefully, translate into increased production numbers for the Challenger and reasonable prices for us for the 2009 V-6, R/T and SRT models