RE: Chrysler: Innovations 'R' Us
Well I'm not sure which generation I'm in (22) I think it's Y but I don't want most that crap in my car. Give me a cd player and a/c and I'm happy.
What happens is Lexus or Mercedes invents some new technology to put in cars. It costs a lot but the old guys have gotta have it to show off down at the country club. But as usual, the price of technology drops like crazy and now they can put this feature into top model toyotas or chryslers. Then the price drops even further and chrysler's gotta compete with that loaded corolla and suddenly you've got calibers with heated cupholders. 5 years go by and when you're out Versa shopping that car that used to be 10k is suddenly 14k because they've loaded it up with this stuff that used to be an option on a lexus.
I don't think it's really people demanding this stuff in their cars. But once you've lived with something it's hard to give it up. TV? Internet? Airbags?