Unless of course the parents live in Colorado and their day care is San Francisco...but they better a little drive responsibly than Kowalski!
Though, as for production, do you think they're laying down baseline runs?
And I wonder if they are striving for a close to JIT production schedule where "We sold X Challenger last week, we produce X Challenger this week."?
I agree however with the mindset, produce solely Challenger's for a month in faith there will be huge demand for the '09's build a respectable allotment to meet the peak. Leave no sales on the table, for not producing enough.