I feel pretty much the same as everyone else....One; it doesn't look good, and Two; the dealer is not paying me extra to advertise. When I first saw mine on the lot, it had a very low key decal in black on the rear spoiler, which I was going to remove when I got it home. After I returned to pick it up and it had been detailed, it was sporting a large chrome dealer tag! I asked that it be removed and the dealer did as I requested without question. I also removed (and have on all my cars) the dealer license plate frame. I am just glad that here in Arizona they just glue the tags on, not using the screws used by some dealers.