First I would like to welcome you to the forum tony_c. Now I will respond. We have discussed this many times. The inital price will be inflated by the dealerships, but after the inital release give it maybe a year or so the price will not be as inflated anymore. Look at the 300C, PT Cruiser, or other initally super popular models. At first they were really expensive but after about a year the demand calmed down and so did prices.