Old Dec 13, 2006 | 10:50 PM
  #28  
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joeyr
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Default RE: Email Dodge now! We dont want to pay limited production prices. Link inside.

This is the message I sent. Sorry I waited so long, with school I havent had time to be on the forum much:

HI, I am emailing you guys based on the article in the latest MT (motor trend). In it the article said that they most likely will be no V6 because of pricing difficulties with the LC platform (or LY I know that the current one is LX). I am concerned that the challenger will become another prowler, or a SSR; a beautiful car, that is over-priced. While I have no power over you to make the challenger with a V6 or at a very reasonable price, I can tell you this:

1. The mustang has a low price point, due to the fact of “recycled” parts from the parts bin. Simple interior, V6, detuned chassis (don’t be afraid to copy others ideas).

2. Mustang also has a gradual increase in horsepower among models from base to Shelby GT 500 each with its own niche, capitalizing profits.

3. Mustang Base model is known for its “looks” and price point, not necessarily its refinement.

4. Mustang has been the saving grace for Ford; Challenger could the “new” 300 for DCX.

5. Chevy Camaro will have one; why shouldn’t we?

6. This car will be compared to the Mustang and Camaro and versatility among its models is a good thing to have

7. V6 is a popular engine and price point to many youngsters mild to moderate drivers and gear heads

8. Capitalize on rumors. People say they may be a Barracuda version, so make a package for it including body panels, Plymouth badges, and a cuda like grill. Some of the best ideas in business started from good or popular rumors, such as the "black card" by American Express

9. Think outside the box a little. A bare essentials base model. cloth bucket sets, ac, cd/mp3, and plastic/aluminum dash could save cost as well as a detuned frame. Most of the features that are liked most about the car (pistol shifter, wild colors hood stripes, carbon fiber hoods and track gauge) could be sold as options. A Bullitt mustang is being made, so why not make one based off of Vanishing Point?

10. Don’t be afraid of cannibalizing charger sales. The charger has its own appeal and if priced slightly lower than the challenger price point it should stand on its own. Update the fascia a little (more retro, perhaps similar to a sedan version of the challenger or more true to form of the original charger), more color choices, and give a manual option and the Charger will be fine.

P.S. Do not forget the Six-Speed Manual option and maybe a 500 hp hemi, the viper is due for some structural and engine upgrades so it could use a boost of 50 to a 100 hp. Also remember the wild colors Panther pink, sublime, plum crazy, Alpine White, Toro Red, Top Banana, Gangreene, and Hemi Orange (Challenger orange is nice but hey you guys are this close what a few more shades) along with colors like charcoal gray, black, and midnight blue. And please do not forget the behind-the- license plate fuel tank.
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