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Furious Fuschia Press Release

Old 02-08-2010, 08:50 AM
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Default Furious Fuschia Press Release

Fast and Furious Fuschia

by Scott Anderson

February 8, 2010 11:06 AM

Here's a color sure to break through your winter blahs: Furious Fuchsia.
The 2010 Dodge Challenger R/T Classic and Challenger SRT8® Furious Fuchsia editions are busting loose to commemorate 40 years of Dodge Challenger performance. But supplies, as they say, are limited with just 400 Challenger SRT8® Furious Fuchsia models planned for production this spring.
We plan to bring you up-close video of the hot shade of Challenger from the floor of the Chicago Auto Show later in the week. But in the meantime, read on for the press release on these special editions sure to warm the Windy City.
Just don't call tese cars pink.

Dodge Celebrates Four Decades Of Challenger’s Muscle-car Heritage With Limited-edition Furious Fuchsia Models


Auburn Hills, Mich., Feb 8, 2010 - Two of the wildest and rarest 2010 Dodge Challenger models will soon be available to Dodge fans and collectors to commemorate 40 years of Dodge Challenger performance; the 2010 Dodge Challenger R/T Classic and Challenger SRT8® Furious Fuchsia editions. With its Furious Fuchsia Pearl Coat exterior paint and all-new Pearl White leather performance seats, these limited-edition Dodge Challenger models deliver the best of modern American muscle-car characteristics—unmistakable design, world-class handling, powerful HEMI® V-8 engines and technology—now in one of the most significant hues.

“Commemorating four decades of Challenger performance, the new R/T Classic and SRT8 Furious Fuchsia editions modernize one of the most memorable hues from 1970 to create a modern muscle-car that exudes more performance, passion and even more nostalgia,” said Ralph Gilles, President and Chief Executive Officer, Dodge Car Brand and Senior Vice President—Product Design, Chrysler Group LLC. “As an ode to our Dodge fans, these highly collectible models feature all-new Pearl White leather performance seats with Furious Fuchsia accents to deliver a customized, yet contemporary look to the heritage-inspired interior. Sum it all up, and Dodge is delivering a muscle-car tribute that no other manufacturer can even match.”

The U.S. Manufacturer's Suggested Retail Price (MSRP) for the new 2010 Dodge Challenger R/T Classic in Furious Fuchsia Pearl Coat is $35,140, while the high-performance SRT8 model is $45,150 (both prices include $725 destination). Both Furious Fuchsia editions will be available for order at Dodge dealerships nationwide in March.

2010 Dodge Challenger R/T Classic Furious Fuchsia

Based on the powerful 2010 Dodge Challenger R/T, the Dodge Challenger R/T Classic Furious Fuchsia edition features dual throwback A-line body-side R/T stripes in Matte Black or Bright White. Completing the look are “Challenger” fender badges in classic script, large 20-inch polished-aluminum heritage wheels with all-season performance tires, classic egg-crate grille with heritage “R/T” badge, body-color rear spoiler, functional hood scoop and bright racing style fuel-filler door.

On the interior, the trapezoidal theme of the door-panel and gauge cluster, dark headliner and slanted shifter console are inspired by the original Dodge Challenger. Inspiration from the past continues with exclusive Pearl White performance seats accented with Dark Slate Gray and Furious Fuchsia French-seamed stitching as a factory-installed option. Monotone Dark Slate Gray leather performance seats and center console armrest with Furious Fuchsia accent stitching are standard.

When paired with the Tremec six-speed manual transmission, the 2010 Dodge Challenger R/T Classic Furious Fuchsia edition includes the performance-minded Track Pak with precision-shift “pistol-grip” shifter, anti-spin 3.92 differential and a performance-tuned dual exhaust with two low-restriction bottle resonators for maximum “throatiness.” And when it’s time to deliver, the Furious Fuchsia R/T Classic can accelerate from 0–60 mph in less than six seconds with its powerful 376 horsepower (280 kW) and 410 lb.-ft. of torque (556 N•m) 5.7-liter HEMI V-8 engine.

2010 Dodge Challenger SRT8 Furious Fuchsia

If the tire-smoking Furious Fuchsia R/T Classic is not exciting enough, the 400 ultra-exclusive 2010 Dodge Challenger SRT8 versions delivers even more punch with a 6.1-liter HEMI V-8 engine—with engine block lacquered in original HEMI Orange paint—producing 425 horsepower (317 kW) and 420 lb.-ft. (569 N•m) of torque, performance-tuned ride and handling, benchmark braking and race-inspired interior with unique SRT-designed appointments.

The limited-production Dodge Challenger SRT8 in Furious Fuchsia is based on the 2010 Dodge Challenger SRT8 and features several standard equipment upgrades, including all-new Pearl White leather SRT performance seats with Furious Fuchsia accented stripe, unique 20-inch SRT forged-aluminum wheels with Satin Black accents, serialized dash plaque indicating the limited production series of 400 and retro-inspired chromed quad-exhaust tips.

Production of the 2010 Dodge Challenger R/T Classic and SRT8 Furious Fuchsia Editions
Production of the all-new 2010 Dodge Challenger R/T Classic and SRT8 in limited-production Furious Fuchsia Pearl Coat will start in May 2010 at the Brampton Assembly plant in Brampton, Ontario, Canada. These special-edition coupes will be built on the same assembly line as the award-winning and quality-proven Dodge Charger and Dodge Charger SRT8 sedans.
About the 2010 Dodge Challenger

The 2010 Dodge Challenger merges the best American muscle-car characteristics—unmistakable design, world-class handling, powerful engines and technology—to delight driving enthusiasts across several generations. The Dodge Challenger is produced on the company’s proven rear-wheel-drive platform to accommodates five passengers with best-in-class rear head and leg room, along with best-in-class cargo space equal to the Dodge Charger.
With three models of head-turning styling, two legendary HEMI V-8 engine choices, up to 25 highway miles per gallon (mpg), more than 25 safety and security features and modern amenities, including Media Center 730N with voice-activated Uconnect™ Navigation system and real-time traffic available, it’s no surprise Dodge Challenger was awarded J.D. Power and Associates "Most Appealing Midsize Sporty Car" in its 2009 APEAL Study.

Limited-production run of Dodge Challenger R/T Classic editions and only 400 Dodge Challenger SRT8 editions in Furious Fuchsia available
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Old 02-08-2010, 09:10 AM
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I'm going to hang myself....... not to trash on an otherwise forgotten retro color, but I've seen the pics, it looks nothing like the original 1970 "Moulin Rouge" which was a deepened pink for the Cuda, Satellite, Valiant and Fury, but this is PINK!! Since when did they let Barbie dictate the world!! They may as well make it an OFFICIAL MaryKay car. Is the SRT logo on the setabacks going to be bedazzled??, ugghhh Fiat/Dodge is definately going under with this one.


At least when you bought a Volkswagon Beetle you got a matching flower that sat so innocently in the built in vase holder, if Pepto Bismol was smart they'd jump all over this and give a free bottle of their stuff, cause your going to need it with all the stomach churning this is gong to bring.
Attached Thumbnails dg010_019cl.jpg  

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Old 02-08-2010, 02:26 PM
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I don't like the color and would never buy one. I know that I would quickly tire of it. But, just like in 1970, it will be a limited color. So, I am sure that they will sell every one because of their "collectibility."
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Old 02-09-2010, 05:33 AM
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Well I for one am glad they plan a limited run of 400. Hopefully I will not have the chance to see one as it just doesn't say much to me.
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Old 02-09-2010, 06:30 AM
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it's probably all they can paint with expired paint inventory, rather than dump it and risk having enviro fines, they subject us to painting another muscle car an unreal color. Why not waste it on a caliber they could paint 600 of those, or throw it on a sebring, old female seniors drive those,
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Old 02-09-2010, 08:21 AM
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don't see to many of those selling
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Old 02-09-2010, 08:24 AM
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sadly to say, they'll sell all 400, you'll have collectors wanting these just for the color alone. They will be about as valuable as the first 500 Canadian SRT's.

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Old 02-10-2010, 11:15 AM
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I'm sure there are some people out there who love it, and more power to 'em. I'd never buy Detonator Yellow either, but the more color choice, the merrier. If they only offered it in black...well...that'd be kinda badass...but maybe say they only offered Red, Black, and Silver. That would be boring.
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Old 02-11-2010, 04:05 AM
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See attached link for photos from the Chicago Auto Show:

http://www.autoblog.com/2010/02/10/c...-fuchsia-chal/
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Old 02-11-2010, 07:07 AM
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Thanks for the link. Color is not that bad. Not for me though.
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