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Challenger SE starting in low 20's will take sales from Avenger
35.00%
Challenger SE targeting totally diff demo no affect
45.00%
Challenger SE will decimate Avenger sales and it'll be wacked
20.00%
Avenger is a more mild longer life product & will outlast Challenger
0
0%
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Cannibalized Sales of Avenger w/ Challenger SE?

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Old 03-23-2008 | 12:27 PM
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Default Cannibalized Sales of Avenger w/ Challenger SE?

Cuda340 pointed out earlier, no challenger listed on Canadian Chrysler site. While there I saw/remembered the Avenger. I started to think, with the Challenger SE priced in the neighborhood of the Avenger, I would wager there will be some serious cannibalization of sales. What do you guys think? I mean you're not getting jaw dropping diffs between the models for fuel economy, and though the avenger has more doors, I doubt it has more room or cargo capacity.

To me, if I were in that market, the SE would represent a very attractive alternative.
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Old 03-23-2008 | 03:43 PM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

They already have an SE plus version of the charger which is probably the same price as the challenger will end up being. I'd think that would cannibalize sales more because of their similar looks and function. Personally I think the avenger cannibalizes its own sales by sucking but that's just me.
Old 03-23-2008 | 04:21 PM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?


ORIGINAL: Justinec101

They already have an SE plus version of the charger which is probably the same price as the challenger will end up being. I'd think that would cannibalize sales more because of their similar looks and function. Personally I think the avenger cannibalizes its own sales by sucking but that's just me.
I laughed out loud at that. I think the 2 vs. 4-door thing will prevent the Challenger SE from killing the Avenger. People seem to put a lot of truck in the utility of a 4 door when you can really do just fine with a 2 door. You can still transport 4 people and some stuff whether you have 2 doors or 4.
Old 03-23-2008 | 06:15 PM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

For most people yeah. I think the 2 door vs. 4 door thing comes to a head for people with kids. I'd imagine screwing with baby stuff and trying to get your kid into a car seat would be hell in a car like the challenger.
Old 03-24-2008 | 03:58 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

Have to agree with Chris agreeing w/ you. Not a big fan of the Avenger, yet. Maybe they'll rework it or something.....
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Old 03-24-2008 | 05:48 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

I'm planning on this being a second vehicle, my 3 yr old jumps in to the seat now and starts buckling himself in already. @ doors will be fine with me
Old 03-24-2008 | 05:54 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

The Avenger looks a lot like the charger. Is it just a charger with a slightly different body?
Old 03-24-2008 | 06:02 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

Yeah, they were trying to capitalize on the Charger's momentum, so they did this mid size car homage to the Charger. I've seen them look good, but they leave me a little flat. Between the two, I think I like the old Mitsu produced avengers...
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Old 03-24-2008 | 09:54 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

The avenger is on the sebring platform. Doesn't have anything shared with the charger besides the fuglyish looks.
Old 03-24-2008 | 10:02 AM
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Default RE: Cannibalized Sales of Avenger w/ Challenger SE?

Yeah, that's exactly what I was talking about; the haunched quarter panels, but a much smaller car. And, imnsho, they ruined the Sebring.

When I was referencing the Mitsu, I meant the one from the 90's.
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