Cuda340

Oct. 15, 2009

"AUBURN HILLS, Mich., Oct. 15 /PRNewswire/

Four Mopar-customized vehicles will steal the show next month at the Specialty Equipment Market Association (SEMA) show in Las Vegas. Mopar's in-house team of creative customizers developed a slew of high-performance image vehicles that feature the brand's innovative performance parts and accessories.

"Our Mopar vehicles demonstrate this company's passion and enthusiasm for the automotive aftermarket," said Pietro Gorlier, President and Chief Executive Officer - Mopar Service, Parts and Customer Care, Chrysler Group LLC. "We will gauge reaction to these vehicles and explore new directions as we develop Mopar performance parts and accessories for our vehicles."

Led by Mark Allen, Head of Jeep Design, Chrysler Group LLC, the Mopar design team developed four head-turning vehicles for next month's SEMA show.

Mopar Dodge Challenger 1320 Image Vehicle: Exploring a Street-legal Drag Pak Challenger The Dodge Challenger 1320 began life as a Mopar Drag Pak Dodge Challenger. The current Drag Pak option is a light-weight, stripped-down, race-only, special-order version of the Dodge Challenger designed for competitive drag racing.

For the street-legal design, Mopar's design team took the vehicle back to its roots with styling reminiscent of vintage Mopar muscle, updated with today's technology. The Dodge Challenger 1320 image vehicle, named for the 1,320 feet on a quarter-mile drag strip, features Mopar's 426 cubic-inch, all-aluminum, HEMIŽ V-8 crate engine that generates 556 horsepower. The engine is equipped with unique Mopar-designed valve covers and a dress-up kit. Mopar's long-tube headers and exhaust system allow the cubic inches to breathe. Electric cutouts allow the exhaust to bypass the muffler system, which exits through custom side pipes for added rumble at the dragstrip. Power is put to the ground via a six-speed manual transmission through a custom Dynatrac rear housing with
Mopar Dana 60 internals and a selectable, ARB locking differential. Mopar
police wheels, widened in the rear, are strapped with Mickey Thompson
street-legal drag radials to provide extra grip at launch. A four-corner,
adjustable coil-over kit is provided by Mopar as an option for the Dodge
Challenger. This system improves the handling of the vehicle under extreme loads of 556 horsepower and 540 lb.-ft. of torque.

Following Mopar's high-impact color heritage, the design team layered the 1320 in Acidic Hue, a non-metallic yellow paint and added matte black graphics. The body is lightened with the following carbon-fiber components from Mopar's design team and Seibon:


-- Bulged hood with HEMI scoop
-- Front spoiler
-- Grille panel/headlamp surround

The interior is equipped with bare necessities -- Dodge Viper seats, a sport steering wheel and a Hurst shifter. The rear seat, center console and radio have been removed in order to reduce vehicle weight and maintain the 1320's no-nonsense theme.

Thor77

They have a rear 3/4 view of this on Autoblog (probably other places too). It's shown as green/black. Looks pretty mean.