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CHRYSLER-INCENTIVES

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Old 07-13-2006, 09:40 AM
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CHRYSLER-INCENTIVES

"Employee discounts" to be offered to public tomorrow
DETROIT (AP) _ Here comes another round of incentives for would-be car buyers.

DaimlerChrysler's Chrysler Group is offering employee discounts to everyone on most 2006 models.

The new incentives, which begin tomorrow and last through July, were announced at a news conference today at Chrysler's headquarters in Auburn Hills

Officials at G-M and Ford Motor say they will not match the offers, instead sticking to strategies of trying to keep sales prices as close to the stickers as possible.

G-M already has zero percent financing for up to 72 months on many models, and Ford is offering it for 60 months on many models and 72 for the Expedition large sport utility vehicle.

Analysts caution car buyers against quickly jumping on these new deals. Jesse Toprak (TOH'-prahk) with Edmunds-dot-com says the employee discount may be best for vehicles in high demand. For others, he says consumers would be better off just taking the regular rebates on most vehicles.
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